China trademark transfer also known as trademark assignment, namely, transferring your trade mark to another business, is accomplished via an assignment agreement. You can either fully or partially assign your mark. A partial assignment can involve a transfer that limits the new owner’s right to use the mark for a type of good or service.
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A trade mark is a unique mark that identifies and distinguishes your goods or services from others. The trademark transfer through assignment will officially transfer all your trademark ownership rights over to the person or entity you entitle for this purpose.
I. Documents required for China Trademark Renewal
1. A copy of China trademark certificate of registration.
2. Business Registrations (BR) or ID cards of transferor and transferee.
3. Notarized China trademark transfer agreement (The agreement can be provide by us if necessary).
4. Contact information (including telephone, fax, and email).
II. China Trademark Renewal Application
The procedure for transferring a trade mark involves the following steps:
1. Provide the document files.
2. Send the trademark transfer & invoice letter.
3. Confirm the trademark transfer application, sign an entrustment agreement and power of attorney for trademark renewal application, and pay the bill.
4. Submit the files to China Trademark Office.
5. A Trademark Transfer Acceptance Notice will be received in about one month upon submission of the application.
6. A substantive examination will be made by China Trademark Office within eight months accept the transfer application.
7. The trademark transfer will be approved by China Trademark Office if pass the substantive examination.
8. Get the trademark transfer certificate.
III. Licensing a Trade Mark
Licensing a trade mark enables the trade mark owner to exploit the mark as part of an overall commercial and marketing strategy. Licensing involves giving another party permission to use the mark in compliance with agreed terms and conditions. It is a useful alternative to an assignment, which allows trade mark owners to profit from transferring their trade mark to another organization while still retaining ownership of the mark.
IV. Key Takeaways on Trademark Transfer
You can transfer a trade mark via assignment or licensing.
Assignment refers to the transfer of your trade mark to another entity via sale and can be partial or full.
You must apply to the Registrar to record your assignment.
Licensing models enable trade mark owners to allow others to use their trade mark for a fee without transferring ownership of the mark.
There are three different kinds of licensing models: exclusive, sole and non-exclusive.
Franchisors commonly use non-exclusive licensing models to expand their brand and influence.
V. Contact Us
If you have further inquires, please do not hesitate to contact Tannet at anytime, anywhere by simply visiting Tannet’s website english.tannet-group.com, or calling Hong Kong hotline at 852-27826888 or China hotline at 86-755-82143422, or emailing to tannet-solution@hotmail.com. You are also welcome to visit our office situated in 16/F, Taiyangdao Bldg 2020,Dongmen Rd South, Luohu , Shenzhen, China.
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